Ultimate Guide Book on Digital Marketing in Canada
Digital Marketing at your service in Canada. Canada is that the most preferred country for immigrate or offshore jobs. The Canadian government has been very supportive to citizens of it and to form Canada a dream immigration destination. Canada has various job opportunities altogether the stream of an industry. With diligence and therefore the technical knowledge of the work profile, you'll reach your goal.
Digital Marketing Job Opportunities in Canada
Marketing profession has significant growth in Canada. Specifically, digital marketing has grown rapidly in Canada. Internet penetration is about 90%, which is extremely high. due to this it’s essential for each business to succeed in their audience via the web . check out some stats associated with Canada internet usage. As per 2017 stats, Canada has 33 Million Internet users which have grown over the amount of 2018.
Digital Marketing Average Pay Scale in Canada
As per the trusted job portals – Glassdoor and Indeed, average pay scale is between CAD $53,2577 to CAD $68,000 that's 12% pay scale of the national average or C$11-C$12 per hourly. Salary gets varied as per the work profile, experience, and education. Highest paying services related to it are a digital marketing manager, SEO specialist, and SMM.
Job Types in Digital Marketing
Most of the businesses hire digital marketing professionals on a full-time basis. Most of the scholars or fresh graduates in final semester are hired on an internship basis by companies, as many colleges have an internship as mandatory within the college curriculum.
Cites with job opportunities in Canada:
Digital marketing has great career opportunities within the famous cities of Canada like Toronto, Montreal, Vancouver, Mississauga, Calgary. As most of the companies are located in bigger cities, so you'll have many career opportunities in big cities.
Job Responsibilities of Digital Marketing Professional
Digital marketing work responsibilities depend upon the work role and sort of campaign you're employed . But as per the market requirements, a number of the day to day job tasks of digital marketing are as follows:
Performing business analysis and understanding client requirements
Performing competitive research
Developing digital marketing strategies as per client objectives
Creating a content strategy as per client objectives
Analyze the web market to guage and identify critical digital marketing opportunities
Creating SEO strategies for clients
Implementing On-page and Off-page activities in SEO
Creating social media presence for the project
Designing a social media content strategy and update social media pages.
Creating and executing email marketing campaigns
Generating Leads for clients
Staying up so far with the present market trends
Canada visa for immigration
The Canadian government features a various category in visa application during which Canada Permanent Resident Visa is that the best choice to prefer to work and obtain settled in Canada. Canada PR may be a one that isn't national of Canada but has permission to measure and work as an employee or invest in their own business during a period of Canada PR visa. Any employer can hire you with none working papers required by the govt .
Please check these links for more details about various categories of visa for Canada.
Skilled immigrants Visa
Startup visa program
Required skills and Certifications in digital marketing
For Digital marketing job you would like to possess the following:
Bachelor degree in marketing, communication or advertising or designing or business any associated with them.
Add-on advantage of having a postgraduate degree or diploma or certification in marketing
As per the market trend, the proper knowledge and knowledge of latest software and analytics tool are going to be expected.
Marketing expertise – SEO, Google Ads, Bing Ads, Social Media Marketing, Email Marketing
Analytics skills – Google Analytics
Valuable Certifications which are preferred by employers
Google Ads Certification
Facebook Blue Print Certification
Hubspot Certification
Google Analytics Certification
Must have General Skills
Good Communication skills in English.
it'll be beneficial if you've got good knowledge of the French language.
Project management skills
Good presentation skills
Attention to detail and organizational skills
Good content writing skills
